ABOUT JEFFREY

“Jeffrey Reed is one of the top golf writers in the industry.”
- Mary Beth Lacy, Mary Beth Lacy Inc. - The Golf PR Firm

An award-winning, nationally-recognized author, writer, editor, photographer, broadcast journalist and public speaker, Jeffrey Reed is most often recognized as one of Canada’s most knowledgeable sportswriters. As a student of Broadcast Journalism at Fanshawe College of Applied Arts & Technology, in his hometown of London, Ontario, Jeffrey saw a memorable start to his career. His first official interview subject was none other than The Great One, Wayne Gretzky, in 1981.

In fact, Jeffrey’s talents as a journalist first surfaced when he wrote for his high school newspaper, The Montcalm Tribune, in 1979 – the year his beloved Pittsburgh Pirates captured their last World Series title. The next year, he volunteered his services at CKSL-AM 1410 Radio News, where he filled the role of night editor.

Jeffrey already boasts 30 years of experience in radio, television and print journalism. Specializing in the fields of sports, business and construction, yet possessing the rare ability to successfully tackle any topic for print or broadcast media – as well as marketing and media relations - Jeffrey has interviewed thousands of subjects across North America, and around the globe.

Currently contributing to more than 400 publications, Jeffrey counts amongst his newspaper and magazine contributions: Sun Media; The Toronto Star; SCOREGolf; Golf Canada; Ontario Golf; Business London Magazine; London CityLife Magazine; Forever Young; Popular Communications; and New Homes & Condos – just to name a few. His work has appeared in such recognized publications as: The Toronto Sun; The Globe & Mail; The National Post; Urban Male Magazine; Horse Canada; and Ontario Farmer. Also, numerous trade publications, including Roofing Canada, Canadian Window & Door Manufacturer, and Toronto Golf & Travel Show have all relied on Jeffrey’s expertise.

Jeffrey is also a two-time author. His first book, EBBA 40 Years of Baseball (1994) chronicles the history of London baseball, in specific, four decades of the Eager Beaver Baseball Association. Jeffrey’s second book, Building Distinction: 100 Years of Construction in London (1998) recognizes the 100th anniversary of the London & District Construction Association. Both books are bursting with a collection of Jeffrey’s wonderful photographs.

With a growing sideline of public relations and marketing, Jeffrey includes a strong list of companies amongst his clients, including: Reid’s Heritage Homes; Doug Tarry Homes; and some of the most talented singer/songwriters in Canada, including Karla Crawford, Crystal Gage, Jade Lester, Rose Cora Perry and Shelly Rastin.

On the broadcast front, Jeffrey's recent projects have included a television guest appearance on CTV Kitchener, and entertainment commercials airing on CHUM Television. Thanks to professional play-by-play skills, Jeffrey possesses London’s most recognized voice of local baseball. His local radio and television experience includes work with almost every London-based AM newsroom, and extensive sports broadcasting with Rogers Television.

When he’s not writing a column or broadcasting a story, Jeffrey teaches as a Professor at London’s Fanshawe College. He also is a much sought-after guest speaker. An involved member of his community, Jeffrey’s volunteer experience includes time donated to Big Brothers Big Sisters of London & Area, Heart and Stroke Foundation of Ontario, The Lung Association, Thames Valley Children’s Centre and various church groups. An all-around athlete, despite the fact he has bravely and successfully battled life-long physical challenges, Jeffrey is a retired semi-professional pitcher and coach with the London Majors of the Intercounty Baseball League. An avid golfer and low-handicapper, Jeffrey recorded his first hole-in-one at Echo Valley Golf Club near London in 2004. In 2005, he set a new course record of 62 (-8) at Caradoc Sands Golf Course in Strathroy.

Jeffrey flirted with the magic number of 59, shooting a new course-best record 60 (-12) at The Fox Golf Club in Granton, just north of London.

Jeffrey and his wife, Elizabeth, reside in London where they both enjoy athletics, the arts, home improvement, landscaping and gardening, and spoiling their nieces and nephews.